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Tailored Software

For more than a decade, E-Base Interactive has been writing software solutions focused on solving the unique business needs of its clients. This process places great emphasis on reducing work cycles, aggregating data, delivering the appropriate accurate information to the proper individuals in real time and improving organizational efficiency.

Solutions place great emphasis on User Experience Design where graphic design, content placement and copywriting catalyze the effectiveness of those using the system. Often the final solutions tie into legacy systems, external data stores and have interfaces that are both web and client-server.

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Web Site Design

Like its software development services, E-Base's web site design first begins with identification and assessment of the Client's objectives and then evolves into User Experience Design. User Experience Design is critical to ensuring the web site has the potential to meet its goals and places emphasis on Graphic Design, Content, and the arrangement of information on each screen. E-Base then uses the appropriate technologies to develop the web site best suited to accomplish the Client objectives. Often integrating with internal and external data stores to communicate information to the public and trusted visitors alike.

E-Base assists its Clients with selecting the proper hosting vendor and offers ongoing support and web site promotional services.

Teleservices

E-Base Interactive has a backoffice staff trained in data processing and teleservices. E-Base's teleservices are typically focused on efforts such as collection of accounts receivable balances, system support, mail orders, inquiries from web sites and outbound follow-up on leads. We employ experienced teleservice agents and support their activities through a custom Call Center application developed in-house to flexibly integrate with a variety of VoIP platforms and applications for a seamless service experience. Teleservices can be procured on a per hour or per unit basis. The price for E-Base teleservices are often less expensive than the cost of employment.

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Data Processing

E-Base Interactive's backoffice staff performs data processing services for its clients, often integrating directly into a client's business process. Data processing may take the form of processing applications or registrations where E-Base will review the information, accept/reject the form, data key the information and provide it back to the Client within 24 hours. Data keying is often dual entered and matched for accuracy, depending on the client requirement. E-Base also performs online research and follow-up calls to validate and improve information provided. Data processing also includes ad hoc assignments such as processing electronic files and returning the results in a specified format. Data processing services are often charged per unit.

Digital Marketing

Digital marketing has become more and more critical to achieving success online. E-Base takes great care to understand the Client's objectives and its target audience. Offering our Clients an honest assessment of the content they are attempting to share, we often assist with reshaping the message prior to reaching out to the audience. And when we do reach out, we do so in a respectful unobtrusive manner that brings visitors who have a desire to be there. Using proper messaging, respecting the audience and offering opt-in information through social media outlets allows our clients to get the right visitors, convey the proper information and achieve their business objectives.

Graphical Design

E-Base has an experienced graphic design team. In addition to designing web site and software interfaces, they also perform more traditional design services. These services include: Banner, newspaper and magazine ads, image processing, digitizing content and book layout/design. E-Base's graphic design team integrates directly with its client's business processes.

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Tuesday
Mar082011

Hobart & William Smith Colleges - Russian Verbal Laboratory

Days Application in Use

2

The Challenge

There has been a serious need in academics for a software application that allows for the type of intuitive and visually-reinforced training.

Verbal aspect and verbs of motion represent, for many students of Russian, the height of grammatical challenge in the language. Not only are these topics somewhat difficult for native English speakers to grasp on a conceptual level, but they are also difficult to train. Since aspectual choice depends wholly on context, it is insufficient to offer students a few models, provide them with a list of ‘cue’ words for imperfective or perfective aspect, and expect them to master the concept. Frequently, students’ real understanding of verbal aspect only occurs after intensive study in-country, where they have the luxury of seeing thousands of real-time examples played out before them, as well as the opportunity to experiment with their ability to properly use verbal aspect with native speakers through authentic day-to-day interactions.


The Solution

The Russian Verbal Laboratory application trains students via an online module which provides intrinsic feedback through a graphical environment. In our conception, students manipulates the environment through an avatar (a graphical extension of the user, in this case a simple stick- figure) who is subject to the directional commands of the user, and by whose actions the student can immediately see the consequences of any given verbal choice. For example, consider how a student would begin using the program to train verbs of motion. First, he or she contemplates the avatar at rest, centered on the screen. Various destinations are presented (the store, the train station, uncle Ivan’s house), and the student can direct the avatar’s movement by building basic sentences, during the creation of which the student selects the base verb and any prefixes. Once these commands are entered, the avatar moves as the student has directed. Direction can be uni- directional or multi-directional. If the movement is contrary to the student’s objective, the process can be restarted. The program will also work in reverse: the avatar’s movement can be shown, and the student queried on how to best represent that movement in the target language.

There exist sites which attempt to train the student in the underlying, theoretical decision- making process required to correctly choose the proper aspect; however they do not provide an environment for the student to experiment and see the outcome of that experimentation. The RVL provides the student with a testing environment in which feedback features provide guidance, mistakes can be made without consequence, and the language can truly be explored by the user. Graphical representation of movement using prefixed verbs of motion is instantly comprehensible, truer to authentic language use, and much less cumbersome than a textual explanation would be.

The Result

Application has created an environment in which students can visualize the effect of verb choices, something which cannot be done in any existing materials.